Table of Contents

  1. Contest Topic
  2. Contest Timeline
  3. Submission of ideas
  4. Discussion
  5. Evaluation
  6. Registration
  7. Terms & Conditions

Contest Topic

The BMW Group Idea Contest "Tomorrow's Urban Mobility Services" seeks new ideas for mobility services in tomorrow‘s urban areas. You can submit your creative ideas regarding innovative services in the area of automotive mobility in cities and metropolitan areas of the future. It is important that you focus your ideas and thoughts on services rather than product solutions and that you keep your creative mind directed to the future decade – and further! You may enter as many ideas as you want. You can enter ideas in different categories:

1. Mobility in general:

Ideas in this category refer to service solutions regarding different vehicle and mobility concepts and describe a variety of travel proposes from your everyday way to work to leisure trips.
2. Parking:

Ideas in this category describe services regarding parking and cover topics such as the efficient and innovative use of parking space in urban areas, locating parking areas, payment services or additional services directly or indirectly connected to parking.
3. Electric Cars

This category deals with service ideas related to electric cars such as innovative solutions for charging or exchanging batteries, extension of possible travel distance or alternative usage of emission free cars.
4. Networks & Communication

Service ideas for the category "Networks & Communications" address topics like mobile services, inter car communication, and mobile Internet access. This category also deals with service ideas involving communication with mobility providers.
5. Applications

Service ideas for the category "Applications" deal with software solutions which are either integrated in the vehicle's computer system or in mobile devices such as the iPhone and which offer certain helpful (micro)services regarding mobility, e.g. in the field of navigation or directed and undirected information search. Mostly, applications are updated regularly and/or are based on connectivity to the Internet.

6. Others

Ideas addressing further topics around tomorrow’s urban areas which are not mentioned above may fit in this category and are very welcome.
As the categories shall serve you as a helpful framework, your ideas can also fit in various categories. Also, the 3 winning ideas will be selected among all categories.

Be aware that your ideas will be evaluated by creativity and topic fit as well as elaboration of your idea description. However, whether your idea is easy to realize or pretty science-fiction is specifically no criteria in this contest!

Become a member of the BMW Group Idea Contest and develop your ideas for innovative services in the area of automotive mobility in cities and metropolitan areas of the future and thereby win great prizes. And of course: Enjoy the contest!
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Timeline

  1. Start of contest phase: 02.03.2010
  2. Deadline for submission of ideas: 14.04.2010
  3. Jury meeting: 04.05.2010
  4. Announcement of winners: 17.05.2010

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Submission of ideas

If you decide to submit an idea, you can contribute with the help of an easy-to-use toolkit. With the toolkit, each member can contribute own ideas easily and in a standardized format which enables other participants to comprehend the idea’s essence and to identify interesting aspects, shortcomings and potential for further elaboration.

You just have to follow these steps:

  1. Get informed about the topic of the contest
  2. Develop your idea
  3. Describe your idea by filling out the provided form
  4. Chose the topic to which you want to contribute your idea
  5. Upload additional images and attachments (optional)
  6. Add Tags (optional)
  7. Submit your idea

After the completion of your submission, the idea is displayed in the idea pool.

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Discussion

In order to solve problems and get inspired by other members, the discussion is very important for everyone. A flourishing community will encourage your own ideas and enhance your thoughts. Therefore, you can enter comments on the bottom of every idea in the contest.

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Evaluation

Participants of the contest can evaluate ideas of other contestants in a community vote by clicking a "thumbs-up" or "thumbs-down" button on two categories.

  1. I like this idea
  2. I would use this service

The rating of the evaluations is displayed within the idea pool by showing the percentage of positive votes. This percentage is also displayed in the preview of ideas by "Popularity" where the three ratings are combined.

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Registration

In order to participate in the contest, you have to register. As a registered user you can contribute your ideas and become a candidate for the prizes and also read, evaluate and comment on other ideas. To finalize your registration, you have to agree to the Terms and Conditions.

To register, you must take the following steps:

  1. Login information (mandatory)
  2. Personal information (partly mandatory)
  3. Car information (optional)
  4. Get informed about the Co-Creation Lab of the BMW Group and apply for further innovation challenges (optional)
  5. Get informed about the Innovation Community by the contest provider HYVE and apply for further idea contests (optional)
  6. Agreement with the Terms and Conditions of the contest (mandatory)
  7. Declaration of Consent to the use of personal data (partly mandatory)
  8. Finish

After your registration you will receive a confirmation email. In order to activate your account, you need to confirm your registration by clicking on the link provided in the email.

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Terms and conditions

In order to be eligible to take part in the contest and to submit, read and evaluate ideas and to win one of the prizes, you must become a registered user and agree with the terms and conditions of the contest.

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